(2015)
Leading the design and implementation of the new design language at ASOS, launching in 2017.
Working across all platforms: Desktop, mobile web and app (iOS and Android)

screencapture-asos-men-2018-05-12-16_41_00

screencapture-asos-men-new-in-cat-2018-05-12-16_43_17

screencapture-m-asos-men-new-in-cat-2018-05-12-16_57_51

screencapture-asos-river-island-river-island-revere-collar-shirt-with-floral-print-in-mustard-prd-10048484-2018-05-12-16_45_26

screencapture-m-asos-river-island-river-island-revere-collar-shirt-with-floral-print-in-mustard-prd-10048484-2018-05-12-16_52_34

Checkout Desktop

checkout-mobile

screencapture-asos-customer-service-customer-care-help-2018-05-12-16_46_49